Since 1985, the Air Jordan 1 has enjoyed varying levels of popularity, with the last three years seeing the silhouette become the go-to sneaker for both casual and savvy consumers alike. In this same timeframe, Brand Jordan has revisited the late Peter Moore’s decades-old design, modifying it for the needs and preferences of its growing diverse audience.
In addition to functional modifications like FlyEase-equipped offerings, Michael Jordan’s eponymous label has re-designed the first Air Jordan in fashion-forward takes marketed to women. Styles like the Air Jordan 1 Elevate High, then, blend non-performance cues with on-court heritage for a proposition that blends the old with the new. The latest of these options couples a classic “White” and “Black” color palette atop an exaggerated, slightly-yellowed midsole for a look that’s familiar, yet refreshing. Other design changes include the “logoless” tab on the tongue and lateral ankle flap, as well as the zippered collar on the medial side for easier entry.